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Microsoft, HP, Dell Perceived As Greenest Tech Brands

Green or environmentally sensitive Tech products and practices are emerging as a new element of Tech brand positioning and consumer consideration, according to a survey by Ipsos. When consumers were asked to rate the importance of each of six green practices in influencing their Tech purchase preferences...

Posted to Area51 (Weblog) by Anonymous on 09-05-2007
BT Aims For More Efficient Data Centers

BT's data center chief Steve O'Donnell says the company is consolidating many of its systems onto VMware and Solaris containers to physically reduce the number of servers, according to an IT Week interview. "Rather......( read more )

Posted to Area51 (Weblog) by Anonymous on 09-05-2007
HP Expands China Recycling Program

Hewlett-Packard has begun recycling PCs and other products for Chinese consumers and small businesses, expanding a free program that already existed for large companies, PC World reports. HP computers and other products, such as printers, monitors, and scanners, can be dropped off at...,/p>...( read...

Posted to Area51 (Weblog) by Anonymous on 09-04-2007
Manufacturers Push Green Electronics At IFC, Consumers Not Interested

Manufacturers at IFA, Europe's biggest consumer electronics show, tried to entice consumers with environmentally-friendly product details but consumers were more interested in bigger and brighter screens, Reuters reports. Visitors "seemed uninterested or even confused......( read more )

Posted to Area51 (Weblog) by Anonymous on 09-04-2007
NEC Releases Corporate Responsibility Report

NEC's Annual CSR Report for 2007 provides an in-depth overview of its CSR-related activities, including corporate governance (ethics and compliance, risk management and information security) and initiatives. You can see the environmental report here and the CSR Digest here. NEC has created a CSR...

Posted to Area51 (Weblog) by Anonymous on 09-04-2007
55% Of Companies Have ‘Green Data Center Action Plans’

About 55 percent of companies have established detailed strategies for making their data centers more energy efficient, according to a survey of senior and C-level executives that will be released next month by data center operator Digital Realty Trust, Information Week reports. More than half.........

Posted to Area51 (Weblog) by Anonymous on 08-30-2007
Stora Enso Installs New Sustainability Management Software

Paper, packaging and forest products company Stora Enso is installing sustainability management and reporting software from Proventia Solutions. The system combines Proventia's sustainability management and reporting solution with Hyperion's financial management and reporting tool......( read...

Posted to Area51 (Weblog) by Anonymous on 08-30-2007
Citigroup Plans $232 Million LEED Data Center

Citigroup plans to build a $232 million LEED-certified data center in Frankfurt, Greener Computing reports. The data center, which the company said would cost no more to build than a traditional facility, will go online in March 2008. Citigroup estimates that the facility will save......( read more ...

Posted to Area51 (Weblog) by Anonymous on 08-28-2007
Virgin Games Installs Green Storage System

As part of the Virgin Group's global drive to develop and promote environmentally-friendly businesses, Virgin Games -brands include Virgin Poker, Virgin Bingo, and Virgin Casino - is using a new storage system to consolidate multiple tiers of storage, applications and IT environments into a single...

Posted to Area51 (Weblog) by Anonymous on 08-27-2007
IBM Helps Clients Calculate & Cut Carbon Footprints

Green Wombat has an article about IBM's move into carbon consulting. "We’re working with customers that want to take carbon out of their supply chain," Peter Williams, the CTO for IBM's Big Green Innovations group told Green Wombat. "It’s like taking waste out of supply chain....

Posted to Area51 (Weblog) by Anonymous on 08-24-2007

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